The Journey: Take Your Idea & Build a Business

Wait a minute, the last question is about fun. What does that have to do with a pitch. Well, in my experience, if you are not having fun with this process and building on your idea, you might reconsider the decision to “do this”. All great business entrepreneurs possess one key attribute, they enjoy building and creating around their ideas. ey are passionate believers in their idea and working to achieve a successful outcome is fun. So, answer the question, is this fun. If you say no, ask yourself why it isn’t fun. Maybe you are allowing the stress and sense of urgency to overcome you. Perhaps you are allowing fear to overwhelm you. Stop and consider why you started this process in the rst place. In reecting now, you will be able to refocus on the fun in building your business. Once you nish your pitch, it is time to practice, practice, and practice. Practice makes perfect but ultimately, practice makes your pitch sound natural and genuine. As you practice your pitch be sure to focus on the pace, the point, and the audience. Give them time to digest your pitch piece by piece. It should be savored by the audience. To accomplish this, pace is important and inection is important. Remember, you are not just pitching your idea, you are also pitching yourself, your commitment, passion, and belief. ere is no room for self-doubt in your pitch.

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