Table of Contents
AT HARBERT
RESEARCH 8
Quacking Your Customer’s Code Jeremy Wolter Department of Marketing Identifying a Desired Value Heath McCullough Department of Marketing AI: The Modern Oracle Pankush Kalgotra Department of Business Analytics & Information Systems The Positive Side of Peer Pressure Paul Black School of Accountancy
FEATURES
9
10
11
34
PERSPECTIVES
Resilience & Adaptability
Guardrails, Not Roadblocks Damion McIntosh Department of Finance
12
13
More Than Skills Tracy Richard Department of Finance
WHAT WE’RE UP TO 14
Expanding Horizons James Long Global Programs
15
Global Classroom Anthony Roath, Tyler Morgan, Robert Straw Department of Supply Chain Management
38 The Hard Work
16
Women in Business Danielle Corrigan Department of Marketing From Debt to Decisions Carrie Leffler School of Accountancy
17
OUTREACH 18
Centers & Institutes
42 Cash Flow
46 Bloom or Bust
SPOTLIGHTS CONVERSATIONS FROM THE C-SUITE 23
Felix Verdigets, CEO, Nateland (’04, Ph.D. Management)
50 ALUMNI NOTES
Harbert Magazine 5
Powered by FlippingBook